26 September 2009
Video Presentation: step by stepMany of those who turn to us for the first time, ask: "how will it work?" It is our pleasure to tell you about this.
6 April 2009
"Visual terrorists" Whoever interferes will be our advantage!
14 January 2009
Visual allegoriesEffective communication method. How can you make a good job of it?
13 October 2008
No problem, no film…What if we don’t have any problems?
13 October 2008
HookWhy a film should not start with a title
27 April 2008
StorytellingHow does one tell a story in an interesting way, so that it does not become a boring account of facts?
12 December 2007
TrivialityEveryone is able to create a boring trail, film or presentation. The majority do this way. The main method is triviality. The dominant result is inefficiency.
4 April 2007
PodcastingCorporate television comes to life on the Internet.
5 January 2007
Well, Anyhow — How Can We Persuade Them?This is what we are asked in letters and during workshops.
27 November 2006
Corporate MasturbationA bit more details about the enemy of corporate films number four.
17 October 2006
Enemies of Corporate FilmsThey steal your money, your time and your image.
14 March 2006
Concept of a "Fair Story"Future of corporate films and presentations.
6 March 2006
A Bulldozer for the EarsOn texts for corporate films and presentations
27 June 2005
How to embrace the boundless?How to reconcile laconism with the desire to say and demonstrate a lot? We present a method of combining formats — based on an example of a presentation of a fictional business plan.
6 April 2005
"Ducks" in business presentationsMeaningless allegories are enemies of a good presentation.
2 February 2005
Corporate Films Worldwide: How They Are MadeImpressions of New York Festivals
19 November 2004
Advises to the SpeakerAn accumulated experience of successful and unsuccessful presentations
15 November 2004
Bureaucracy in Presentations (or, Presentation of Bureaucracy)On the hazard of self-admiration in presentations shown to clients.
21 October 2004
Business Presentation for IPO and Other Distributions of SecuritiesWe already have on the credit side several Road Show presentations for large Russian companies. We are going to share the experience of their creation.
21 October 2004
ROI (Return on Investments) of Business PresentationsWhy presentation does matter in terms of money.
18 October 2004
Several tools used in the Russian Railways (RZD) JSC road show presentationWe would like to tell about the tools of persuasive visual communication used in Russian Railways (RZD)JSC road show presentation