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Medical Graphics: STADA CIS, Cardionate

18 March 2011 year

Mercator starts a new trend: medical infographics. «Cardionate» was the first reel in a series about medicines from the holding company STADA CIS. Scientific consultants were involved in creating the reel, and the director and animators also had to take the plunge into learning about the medical field. The result came out as an interesting and informative reel for doctors, medical representatives, and patients interested in the principles of the medicines' effects.

New medical reels will appear on the website in the near future, created on the commission of STADA CIS, Rusnano and Berlin-Chemie.

Our production team:

Consultant — Ivan Glushkov (Deputy Director General of the holding company STADA CIS)
3D animator — Dmitriy Anashkin
Music, 2D animation — Dmitry Misharin
Production director — Stanislav Onishchenko
Project manager — Katerina Miroshnikova
Consultant — Andrey Skvortsov

Download movie: zip (mpg, 29 mb)

* Pursuant to provisions of the Federal Law dated 22 June 1998 No. 86-FZ «On Pharmaceuticals», the www.mercator.ru website only quotes the exact texts of monographs, research articles, reports presented at congresses, conferences and symposia meant for health and pharmaceutical professionals, as well as LLC Stada Marketing CIS product labels. Pursuant to the applicable legislation of the Russian Federation, this information can only be used by health and pharmaceutical professionals.
No part of this information can be regarded as a recommendation for a citizen (patient) to diagnose or treat any diseases or replace a consultation with a health professional. No part of this information can be interpreted as an appeal for a citizen (patient) to independently acquire or use any of the said pharmaceuticals. This information cannot be used by a citizen (patient) to independently make a decision concerning the medical application of any of the said pharmaceuticals and/or a decision to change the procedure of the medical application of any of the said pharmaceuticals recommended by a health professional.
This information pertains only to the pharmaceuticals registered in the Russian Federation in accordance with the procedure established by law. The names of the said pharmaceuticals registered in other countries, as well as recommendations concerning their medical application can be different from the information presented in this section of the website. Not all of the said pharmaceuticals that are in circulation in the Russian Federation are approved for medical use in other countries.

Embed:

<iframe src='http://eng.mercator.ru/base/video/1212.mp4' width='400' height='300' frameborder='0' scrolling='auto' ></iframe>

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